MTA
MTA creates meaningful solutions to empower their member-owners to live more connected lives.
Our approach to MTA’s internal campaign includes a variety of communications channels and touch points, as well as strategic engagement opportunities designed to foster camaraderie, community, and team culture within MTA from the top down.
OUR APPROACH
Central to our messaging is themes of empowerment and connectivity, mirroring MTA’s mission, vision, and values.
The campaign headline “MPowering” cleverly blends “empowerment” with the organization’s name, creating a distinctive and memorable tagline.
This approach ensures that the campaign resonates strongly with MTA’s values and objectives, while also providing a creative and engaging hook for the audience.
WHAT WE DID
PRINTED CAMPAIGN COMMUNICATIONS
COMMON AREA ACTIVATION
EMAIL COMMUNICATIONS
LEADERSHIP & TEAM EVENTS
LANDING PAGE
APPAREL & MERCH